Influence and Co.

The Knowledge Bank Resource Library

Become a better content marketer with our library of free resources available for download.

  • Computer desk

    Guide

    Content Marketing

    The Ultimate Guide to Content Marketing

  • red background with computer icon and checkmark

    Webinar

    Thought Leadership

    How to Increase Your Chances of Being Published

    Listen
  • red background with various icons including a bag of money, lightbulb, and a gear

    Checklist

    Content Marketing

    6 Ways to Revitalize Your Content Strategy

    Download
  • 18-ways-to-repurpose-content-resource-library-image

    Checklist

    Content Marketing

    18 Ways to Repurpose One Piece of Content

    Download
  • As Seen on Business Insider with teal background, pie chart, magnifying glass, and bar chart

    Template

    ROI

    Marketing Strategy KPI Tracker

    Download
  • The Ultimate Guide to Effective Content Distribution. Image contents: Two hands holding an iPad with the whitepaper on the screen.

    Guide

    Content Marketing

    The Ultimate Guide to Content Distribution

    Download
  • A picture containing a graphical user interface

    Checklist

    ROI

    How to Analyze Content Performance

  • How to Write Emails Your Leads Will Actually Respond To. Image contents: Red background. A laptop illustration has an envelope on the screen. A hand is reaching out of the laptop holding a magnet. Three people are walking toward the magnet.

    Guide

    Sales Enablement

    How to Write Emails Your Leads Will Actually Respond To

    Download
  • The Ultimate Guide to Content Marketing for SEO. Image contents: Purple background. White icon of a magnifying glass in the center.

    Guide

    SEO

    Create the Right Content to Increase Your SEO

    Download
  • The Ultimate Guide to Content Marketing for Sales Enablement. Image contents: Green background. White hand shake icon in the center.

    Guide

    Content Marketing

    Create and Use Content That Enables Sales

    Download
  • The Ultimate Guide to Content Marketing for Lead Generation. Image contents: Green background. White U-shaped magnet icon with two lightning bolts coming out of the ends.

    Guide

    Lead Generation

    Create the Right Content to Generate Leads

    Download
  • 2022 editorial calendar and content promotion promo

    Checklist

    Content Marketing

    Editorial Calendar and Content Promotion Template

  • 2021 The State of Digital Media. Industry Insights to Help You Create Content That Serves Your Audience and Achieves Your Goals. Download Now.

    Research

    Content Marketing

    2021 State of Digital Media Report

    Download
  • Image contents: Orange background. White light bulb icon in the center.

    Guide

    Thought Leadership

    The Ultimate Guide to Content Marketing for Thought Leadership

    Download
  • The 8-Step Guide to Thought Leadership Through Content Marketing. Image contents: Top view of desk with a keyboard, a notebook and pen, and an iPad with the whitepaper on the screen.

    Guide

    Thought Leadership

    The 8-Step Guide to Thought Leadership Through Content Marketing

    Download
  • The 4-Step Guide to Executing Exceptional Content Marketing. Image contents: Two hands holding an iPad with the whitepaper on the screen.

    Guide

    Content Marketing

    The 4-Step Guide to Exceptional Content Marketing

    Download
  • Content Marketing Lead Generation Worksheet. Image contents: Blue background with magnets and paper icons.

    Checklist

    Lead Generation

    Content Marketing Lead Generation Worksheet

    Download
  • A Guide to Modern PR. Image contents: Illustration of a top view of an iPad, a cup of coffee, and a clipboard with the whitepaper on it.

    Guide

    PR

    A Guide to Modern PR

  • 10-Step Guide for Successful Email Marketing. Image contents: Purple and blue gradient background. White line drawing of a laptop, a notebook and pen, a cup of coffee, and a paper airplane.

    Guide

    Content Marketing

    10-Step Guide for Successful Email Marketing

    Download
  • Guest Post Pitch Template. Image contents: Green background. In the center: an envelope with a notification bubble on the right and a bell-shaped notification icon on the left.

    Template

    Content Marketing

    Guest Post Pitch Template

    Download
  • 6 Quick, Actionable Tips to Start Seeing Results From Content. Image contents: Green background. Illustration of a person holding a megaphone looking at a piece of paper with a bull's-eye and a bar graph on it.

    Checklist

    Content Marketing

    6 Quick, Actionable Tips to Start Seeing Results From Content

    Download
  • Checklist: How to Create Gated Content That Converts. Image contents. White background. Illustration of three people looking at a piece of paper with a checklist on it.

    Checklist

    Content Marketing

    How to Create Gated Content That Converts

    Download
  • Content Marketing Assessment. Image contents: Blue gradient background. Icons of a light bulb, a checklist, medals, a globe, a brain, a hand, speech bubbles, a smiley face, a gear, and a magnifying glass

    Quiz

    Content Marketing

    Content Marketing Assessment: Are You Creating the Right Content for Your Goals?

  • Publication Quiz. Image contents: Blue background. Illustrations of anonymous people with a question mark in front of them.

    Quiz

    Content Marketing

    Publication Quiz: Find the Publications Your Target Audience Is Reading

    Download
  • Knowledge Management Template. Image contents: Photo of a book, a notebook, a pen, and an iPad with the template on the screen.

    Template

    Content Marketing

    Knowledge Management Template

    Download
  • Interactive Content Strategy Checklist. Image contents: Photo of the top view of the content strategy checklist, a pencil, a pencil sharpener, and an eraser.

    Checklist

    Content Marketing

    Interactive Content Strategy Checklist

    Download
  • Customizable Analytics Report Template. Image contents: Photo of a desktop computer with the template on the screen.

    Research

    ROI

    Customizable Analytics Report Template

    Download
  • Content Maximization Checklist. Image contents: Purple background. Illustration of a paper airplane flying by.

    Checklist

    Content Marketing

    Content Maximization Checklist

    Download
  • Customizable Content Map. Image contents: Blue-green gradient background. Flowchart: A briefcase icon in the top row, 5 computer icons in the second row, and two newspaper icons in the third row.

    Template

    Content Marketing

    Customizable Content Map

    Download
  • 5 Ways to Attract and Convert Leads With Content. Image contents: Blue-green gradient background. In the foreground, blue icon of a U-shaped magnet with three lines coming from the ends.

    Webinar

    Lead Generation

    5 Ways to Attract and Convert Leads With Content

    Download
  • How to Sell When No One Wants to Be Sold To. Image contents: Purple and pink gradient background. Illustration of a computer with two people in front holding a box with a heart and dollar signs coming out of the top of the box.

    Webinar

    Content Marketing

    How to Sell When No One Wants to Be Sold To

    Download
  • Q&A: How to Transition to Digital. Image contents: Red background. Illustration: A computer screen with multiple windows open. A smartphone with a thumbs up on the screen. An envelope with a paper airplane coming from it. Two clouds.

    Webinar

    Content Marketing

    Q&A: How to Transition to Digital

    Download
  • 5 Ways to Supercharge Your Content Marketing Efforts. Image contents: Purple gradient background. Illustration of a bar graph made of batteries with people standing on them.

    Webinar

    Content Marketing

    5 Ways to Supercharge Your Content Marketing Efforts

    Download
  • A Day in the Life of an ICo. Client. Influence & Co. logo on dark blue background.

    Webinar

    Content Marketing

    A Day in the Life of an ICo. Client

    Download
  • Content Marketing Over Your Lunch Break: 5 Things You Can Do Right Now to Start Seeing Results. Illustration of the Influence & Co. logo on a plate, and a fork and knife on either side of the plate.

    Webinar

    Content Marketing

    5 Things You Can Do Right Now to Start Seeing Results

    Download
  • How to Unlock Your Website's Potential Quickly With a Content Audit. Image contents: Pink gradient with bar graph, gear, and line graph.

    Webinar

    ROI

    How to Unlock Your Website's Potential Quickly With a Content Audit

    Download
  • 5 Insights From B2B Blog Strategies That Convert. Image contents: Dark blue gradient background with circles.

    Webinar

    Lead Generation

    5 Insights From B2B Blog Strategies That Convert

    Download

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